| Feature | Essentials | Pro | Team | Enterprise |
|---|---|---|---|---|
| Core limits | ||||
| Tracked keywords | 250 | 1,500 | 5,000 | Unlimited |
| Projects | 1 | 10 | 40 | Unlimited |
| Team seats | 2 | 5 | 10 | Unlimited |
| Competitors tracked | 3 | 10 | 25 | Unlimited |
| Auditing | ||||
| Crawl URLs / month Total pages crawled across all site audits each month. Audits themselves are unlimited — this pool is the real constraint, matching how usage is billed. | 1,000 | 10,000 | 25,000 | 100,000 |
| Reporting | ||||
| Reports / month | 1 | 4 | 20 | Unlimited |
| PPTX export | — | ✓ | ✓ | ✓ |
| Branding | ||||
| White-label reports | — | ✓ | ✓ | ✓ |
| Integrations | ||||
| Integrations | 3 | 6 | Unlimited | Unlimited |
| Sync cadence | Daily | Hourly | Hourly | Real-time |
| API & developer | ||||
| API access | — | — | ✓ | ✓ |
| API credits / month | — | — | 100,000 | Unlimited |
| Webhooks | — | — | ✓ | ✓ |
| AI features | ||||
| AI prompts / day Daily limit on AI prompt checks across all connected providers (OpenAI, Google, Perplexity). Resets every day — not a monthly pool. | — | 100 | 300 | Unlimited |
| AI Visibility Access to AI answer tracking dashboards, citation share, provider metrics, and PPTX reporting. | — | ✓ | ✓ | ✓ |
| Custom AI provider surfaces Enterprise plans can dispatch to non-standard AI providers in addition to the standard set (OpenAI, Google, Perplexity). | — | — | — | ✓ |
| Alerting Basic alerting for AI visibility drops, keyword rank drops, and competitor surges (email + in-app). | — | ✓ | ✓ | ✓ |
| Add-ons | ||||
| Add-ons available See add-on pricing → | ✓ | ✓ | ✓ | ✓ |